Helen Seward

a black and white store with white shelves and a table
a black and white building with a sign on the wall
a black building with glass doors
a room with white tables and chairs
a room with tables and chairs
a room with a white table and chairs
a store front with glass windows

The stand designed for Helen Seward at Cosmoprof Worldwide Bologna 2024, presents an environment of 96 square meters characterized by the use of sustainable materials, such as FSC certified cardboard for the scenic central tree and jute ropes to support the natural fir shelves.

The walls are enriched by a concrete effect on the back of the desk, while below it there are LED lights.

The logos are made with thickness to ensure a strong visual impact. The large external windows offer a wide visibility inside, while the bright graphics and the presence of vegetation contribute to create a green and welcoming atmosphere, in perfect harmony with the brand’s concept.

Project Info

Client
Helen Seward
City
Bologna
Exhibitions
Cosmoprof
Year
2024
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